Privacy Policy

Last Updated: January 2026

1. Introduction

Ellis Row, a development by Mods Enterprises ("we," "our," or "us"), is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or submit an application for rental or purchase of a unit.

2. Information We Collect

Personal Information

We collect personal information that you voluntarily provide to us when you:

  • Submit a rental or purchase application
  • Make a reservation deposit or pay an application fee
  • Contact us through our contact form
  • Sign up for updates or newsletters

This information may include: name, email address, phone number, current address, employment information, income details, Social Security number, and payment information.

Automatically Collected Information

When you visit our Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and cookies. We use this information to improve our Site and understand how visitors use it.

3. How We Use Your Information

We use the information we collect to:

  • Process rental and purchase applications
  • Conduct background checks, credit checks, and income verification
  • Process payments and maintain financial records
  • Communicate with you about your application, unit availability, and property updates
  • Respond to your inquiries and provide customer service
  • Send you marketing communications (with your consent)
  • Comply with legal obligations and prevent fraud
  • Improve our website and services

4. Information Sharing and Disclosure

We may share your information with:

  • Service Providers: Third-party companies that help us operate our business, such as payment processors (Stripe), background check services, and property management software providers
  • Legal Requirements: When required by law, court order, or government regulation
  • Business Transfers: In connection with a merger, sale, or transfer of company assets
  • With Your Consent: When you give us explicit permission to share your information

We do not sell your personal information to third parties.

5. Payment Information

Payment processing is handled by Stripe, a third-party payment processor. We do not store your complete credit card information on our servers. Stripe's use of your information is governed by their Privacy Policy, which can be found at stripe.com/privacy.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

7. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Application information is typically retained for at least 3 years to comply with fair housing recordkeeping requirements.

8. Your Rights

Depending on your location, you may have certain rights regarding your personal information, including:

  • Access to the personal information we hold about you
  • Correction of inaccurate or incomplete information
  • Deletion of your personal information (subject to legal retention requirements)
  • Objection to certain processing activities
  • Withdrawal of consent (where processing is based on consent)

To exercise these rights, please contact us at info@liveellisrow.com.

9. Children's Privacy

Our Site is not intended for individuals under the age of 18. We do not knowingly collect personal information from children.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page with an updated "Last Updated" date.

11. Contact Us

If you have questions about this Privacy Policy or our privacy practices, please contact us at:

Ellis Row (Mods Enterprises)
Email: info@liveellisrow.com
Website: liveellisrow.com